Simppl
Simppl
Business to Business Rewards Sharing
Role
Interaction Designer
Catagory
Hackathon
Promotion and Discount App.
Participatory Design
I was helping a developer for a hackathon
Research
User Interviews
Card sorting
Iterative design
Rapid prototyping
Peer reviews
Stakeholder reviews
Information Architecture
Created an interactive dashboard
Production Wireframes
Challenge
Develop a B2B app that could
Solves a common problem for small businesses.
THE SOLUTION
This was the 1st hackathon I participated in (2015).
I included this because it's a good example of user-focused, business minded, design thinking is done in a super fast sprint.
I created a rewards apps concept for small businesses in the event space particularly wedding planners. Event organizers can bundle and share discounts from their vendors, that can be passed on with their clients as a discount package.
Vendors can quickly reward their loyal partners with promotional discounts that can be redeemed for their next event.
Typical users could be Event Planners, Caters, Florists, Photographers, Bands, DJs ...
A caterer, for example
receives discounts from their liquor vendor in their customized feed
The caterer selects a 20% discount from their liquor vendor
After creating a profile, the menu is revealed
The details about the discount scroll up
To redeem the discount, the vendor scans a QR code when an order is placed. This allows coupon usage metrics to be tracked.
The caterer can bundle multiple discounts from other vendors in the project collections.